What we build™

We build the [AI]* systems that run your operation — built, integrated and owned, not left as a pilot.

+12 years, one team, two disciplines

We build the AI and automation that runs the day-to-day; offers, orders, aftersales, the flow of data across your business, and the web and mobile Applications your customers and channel use.

Two disciplines most companies buy separately: the enterprise platforms sell software that never quite fits and that you never own; the agencies build the interface but not the AI underneath.

We do both, and we keep it running in production. Deep in AI, sharpest for OEM & ODM manufacturers. Your data stays yours; the responsibility stays ours.

Turn AI from spend into return

AI isn't a feature you switch on. It's becoming the layer everything else runs on — changing how the work gets done, how you win, and how you keep customers. Most companies already know they need to move. What's hard is where to begin, how to do it without breaking what works, and how to prove it actually paid off.

What we do

[1] Define your AI Strategy forward. [2] Uncover opportunities that drive your business. [3] Build AI Solutions

Web and mobile products people actually use

Your digital products are the front line, how you operate, how customers reach you, how you deliver. The best ones build loyalty and move results, and your competitors are fighting for exactly that. Taking the lead comes down to two things: knowing what your customers really need, and out-building the field.

What we do

[1] End-to-end product build. [2] Mobile & web platforms. [3] Backend & full architecture

Turn AI into EBITDA at exit

Every PE thesis promises AI upside. The gap was never the investment case, it's execution on the portfolio company's floor. Everyone claims an AI capability; dig one layer down and it's a junior analyst and a strategy deck. That's not execution, and a four-to-five-year hold can't afford the stall. We put senior AI engineers on it, people who've shipped and owned production systems, and who understand where the real value hides in an OEM or ODM operation. We build, integrate and own the system inside the portco, value that shows up in the numbers at exit.

What we do

[1] AI value diligence, quantified upside before they sign. [2] Blueprint & proof, funded on evidence not promises. [3] Production systems, built and owned end to end.

Expertise

Strategy

AI & Automation Strategy
Digital Product Strategy
Platform Strategy & Architecture
Venture Development Strategy
Conversion Optimisation

Design

Research
UX / Experience Design
UI / Visual Design
Prototyping
Design Systems
Validation & Testing

Engineering

AI & ML systems
ERP / SAP / Navision integration
Workflow automation
Data platforms & pipelines
Agentic systems
Control Tower dashboards
Mobile development
Frontend & backend Dev
Websites & Webshops

OWOW IN NUMBERS

Our team sits in the sweet spot: young enough to have grown up with AI, paired with senior engineers who've spent years building and integrating software.

Years of Experience

12+

Humans at work

50+

Number of lives touched

35 million +

Offices in Europe

Self funded AI products Launched

Sound on

Built for operations, sharpest for manufacturers

OEM & ODM

Manufacturing

Logistics & Trade

Transport

Construction

Fintech

Service industry

Golf-Tech

What they say about us

1/6

'Working with OWOW feels like a true partnership. Their dedication, communication, and attention to detail make the entire journey smooth and impactful. They’re more than just a service provider—they’re a team you want on your side.'

Tristan Bierenbroodspot

CEO of ShareLogistics

'The OWOW team brings clarity, structure, and energy. It’s rare to find such alignment between vision and execution. They don't act like an external team — they’ve been a real partner in building something that works.'

Peter Bertels

CTO at CIRCL (by Vanhout group)

'OWOW was the pro-active partner we needed, the combination of meeting with PieterJan & Robin to set our future goals and their team that followed up beautifully.'

Jochem Baars

Founder & CEO of Tellow (by Rabobank)

‘The whole OWOW team is a blast to work with, they know their stuff and always deliver.’

Stijn Bogaerts

CEO MoNoA

'The technical team within OWOW is impressive. They know what they're doing. We changed direction internally, and they took time to analyse the "now" for a smoother move to the "new." That gives me confidence the platform was carefully thought through. On AI, OWOW helps people who know less integrate it into their environment. The energy is there.'

Arnaud Degueldre

Founder at Couverture Piscine

'OWOW has delivered and continues to improve the Duux App, used for controlling Duux air treatment devices. Working with the OWOW team is a pleasure. They are incredibly easy to collaborate with, always open in their communication, and I never had any reason to doubt their technical expertise.'

Thibo Wassenberg

Product Development Manager at Duux

Cases

View project

Steel Solutions

Automation that achieved 75% reduction in costs

Web Platform

Intelligent Automation

View project

BruTex

A global order-management layer on top of SAP, one system across every market.

Web Platform

Intelligent Automation

UI Design

UX Design

Explore all our work

Ordermind

Ordermind is the proof that we understand the OEM and ODM market. You can't build your own AI product to automate a workflow unless you understand that workflow better than anyone, and we've built ours. It's now handled thousands of orders in the OEM & ODM industry, cutting order mistakes along the way.

EXPLORE ORDERMIND