Bookkeeping made easy, super easy.
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Project Breakdown
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Project Text
We took on the challenge to create an experience that would be a fresh and new user-focused approach in the world of digital bookkeeping. An app that people trust, without the feeling of a bookkeeper or bank peeking over their shoulder.
We achieved this by working closely with the Tellow team and conducting extensive audience research. The key user profiles were established, as well as the mindsets that influence how our target audience uses the app. This understanding was the foundation of a digital product strategy for a new digital ecosystem. Digital branding & digital apps were developed with groundbreaking technology, such as 99% accurate OCR (Optical Character Recognition).
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Project Result
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