Inspire piano players of the future

Client

Roland

Services

App Design, UX/UI design, Brand Identity

Industry

Music

Project Banner

Project Breakdown

Client brief

Create a mobile piano design that makes people want to play piano for at least 5 min a day. Do this by creating a solid user experience for clearly defines target audiences. The focus needed to be on quality and bring the Roland brand & instrument feeling in the user interface.

Solution

An intuitive, streamlined and simple interface for every family member easy-to-use. The app is an essential companion for the Roland home pianos inviting people to learn on a day to day basis.

Impact

A powerful companion app for users to feel inspired to play the piano on a day to day basis.

Awards

Awards

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User experience

An app for future piano players

We began by prioritizing the app’s features based on the needs of our various target audiences. From there, we developed comprehensive user flows for both beginner and advanced piano players, ensuring that the app provided relevant information at the appropriate moments.

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Design

Easy to use, intuitive and streamlined

Roland’s unique musical style and iconic instruments have left a beautiful legacy in the music industry. To honor this, we aimed to capture that essence and create a stunning user interface that features custom animations to enhance your piano playing experience. The UI also includes graphics and note visualizations that sync with your playing, ensuring that you hit the right keys.

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Design System

A design system to ensure quality and speed

Our design system approach is applied to all platforms and ensures quality and consistency through component based design elements and atomic design principles. By using shared libraries and synchronized elements, our designers and developers are able to work smoothly and efficiently. Take a look at our design systems yourself.

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